The IAA Numbers: 4 apps = $145,00 in extra sales.
Four apps alone were able to generate these numbers:
| Exposure given | Impressions | Demo clicks | Purchase clicks |
|---|---|---|---|
| 5287 | 4253 | 285 | 146 |
If we assume that every app costs $0.99... 4 apps have generated about $145,00 in sales (but we know this is an underestimate). The IAA Network is free to join and takes 15 minutes to implement. Register now!
After a comment posted by a user I've decided to clarify what "Purchase clicks" is: every time an user presses the "Buy" button from within the IAA Network and gets redirected to iTunes, the Purchase Clicks field is incremented by one. This does NOT guarantee that an user truly buys the app from iTunes once he's redirected there, but there's good chance that he will (what would be his reason not to buy it anyway? We make sure the user understands that he's getting redirected to iTunes after he presses the Buy button).
